Case Study
SWIPPY – Gesture-first productivity
Hand-crafted a gesture grammar, motion language, and calming UI that lets busy people triage their inbox plus tasks with one thumb.
Overview
SWIPPY (a.k.a. Swipyy) is a minimal action launcher: swipe up to focus, left to defer, right to share. I led the prototyping sprints that defined what every gesture should feel like visually and sonically.
Problem / Goal
- Early testers found the gestures inconsistent and hard to memorize.
- Need to show status transitions without heavy UI chrome.
- Store listing required a brand story that justified the $2.99 download.
My Role
Gesture mapping, motion prototyping in Principle, UI skinning, and copywriting for App Store assets.
Constraints
Had to stay below 40 MB and leverage UIKit, so all animations rely on native springs not custom shaders.
Process
- Wireframe → mapped each swipe to a unique destination and set guardrails for accidental triggers.
- UI → designed a neon-on-graphite palette with depth cues inspired by synthwave decks.
- Shipping → exported motion tokens (duration, damping, sound cues) and an onboarding micro-course.
Outcomes
- Gesture recognition confidence hit 96% after simplifying the grammar.
- Onboarding completion now sits at 82% thanks to the interactive tutorial.
- TODO: add metrics for retention once the Android port ships.
Live Product
Next Steps
Planning a widget pack and deeper integrations with email providers. Download the build on App Store or reach out if you want gesture-first UX in your own product.